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 Ste Drayton

Ste Drayton

Seasoned Writer. Marinated Copywriter. Soaked in Digital.

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Month: March 2006

March 6, 2006

2005’s Putting Research into Practice

HFI’s December newsletter recaps the key findings outlined in 2005’s Putting Research into Practice seminar. eg: * People who are taught about breadcrumbs tend to […]

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March 6, 2006

One Billion Internet Users

Some time in 2005 the one-billionth user went online. Statistically, we’re likely talking about a 24-year-old woman in Shanghai. 36% of Internet users are now […]

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March 6, 2006

What would a world with television coming through the Internet be like?

“At one level it’s clear that the dam has broken,” said Paul Otellini, chief executive of Intel. “There’s an inevitable move to use the Internet […]

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March 6, 2006

Two spoons of oil will give us a salad

Written by a Professor of Journalism in Argentina (translated from Spanish): “Basically, the story that is published on the Internet today is still being produced […]

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March 6, 2006

Landing Pages

“Every link you put on a webpage in some way detracts attention from every other link. A “landing page” is typically a page someone lands […]

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March 6, 2006

Netherlands Is The Most Generous Country Overall…

Private Philanthropy Across the World 1995-2002 – a study by John Hopkins University (link below is direct to the pdf download 10KB). Are we missing […]

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March 6, 2006

Hostway’s national Pet Peeve survey

Hostway’s national Pet Peeve survey assembled a list of 15 irritating website practices: 1. Pop-up ads 2. Requiring the installation of extra software to view […]

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March 6, 2006

Clueless Manifesto

This one’s about being more open to questions & ideas we’d perhaps too easily dismiss (Drayton: guilty as charged) “Cluelessness is underrated. It’s the newbie […]

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March 6, 2006

They know how to leverage the network.

From Google’s pagerank algorithm to the APIs of eBay and Amazon to the movie ratings on Yahoo, these companies know how to harness the collective […]

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March 6, 2006

The end of TV as we know it

Television has an inspiring past, ripe with innovation and popular culture influence. Since its coming of age mid-20th century, generations of TV viewers happily embraced […]

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