HTML email – you either love it or you hate it. Some love the simplicity of text-only emails, while others praise the flexibility and good […]
Month: October 2007
Email Design Guidelines for 2006
Never use images for important content like headlines, links and any calls to action. Use alt text for all images for a better experience in […]
How to avoid having your email being mistaken for SPAM
If you want to lessen your chances of being marked as spam avoid the following when creating emails: Using one or more lines of “YELLING” […]
Passive Voice Is Redeemed For Web Headings
Summary: Active voice is best for most Web content, but using passive voice can let you front-load important keywords in headings, blurbs, and lead sentences. […]
Imminent Demise of the Page View
Underneath the Internet advertising economy is a key metric that dictates how properties are valued and how online media is bought and sold – the […]
Seven Steps to Graphing Your Facebook Strategy
This guest post is written by Dave McClure: startup advisor, angel investor, PayPal alumnus, and Master of 500 Hats. Dave is organizing next week’s Graphing […]