Campaign studies by Podtrac and TNS found podcast advertising is three times as effective as “traditional” online advertising, and seven times more so than TV […]
Month: May 2008
Donation page optimization: Summary of learning
Size DOES matter: Bigger donate buttons helped convert more donors Color can matter too: A vividly colored donation button can strongly boost donation page conversion…but […]
How to add stuff to wikipedia
1) For legal reasons, we have to be very proactive on copyright violations. 2) You can’t license the use of copyrighted material on Wikipedia; only […]
How Little Do Users Read?
http://www.useit.com/alertbox/percent-text-read.html Summary: On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more […]
Want That Post to Go Popular? Here’s The Best and Worst Times to Post It
Connecticut software developer Jake Luciani has run 10k items on Del.icio.us, Digg, Reddit and Mixx through the API of popularity ranking engine AideRSS to analyze […]
Right-Justified Navigation Menus Impede Scannability
We know from eyetracking studies that users tend to rapidly move their eyes down the left-hand side of lists. People read the rest of a […]