by Lyle Mullican One of the most fundamental rules of user experience on the web is that developers arerarely qualified to evaluate it. As developers, we know far […]
Month: December 2010
Making Geotargeted Content Findable For the Right Searchers
By Vanessa Fox A few weeks ago, I organized and moderated several sessions at SMX London. One of those sessions was about international SEO, which in part, […]
GROUPON AND THE VALUE OF COPYWRITING
Speak to any seasoned designer long enough and the topic of copywriting comes up. Any designer worth their salt knows the value of great copywriting […]
THE LONG & SHORT OF WRITING FOR THE WEB
Recently I was reading a list of copywriting guidelines on how to make web pages attract and keep a reader’s attention. The list contained familiar […]