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 Ste Drayton

Ste Drayton

Seasoned Writer. Marinated Copywriter. Soaked in Digital.

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Month: March 2010

March 31, 2010

5 ways to test your website’s usability

The ultimate goal of usability tests is to obtain the necessary information which will give you the possibility to make an interface so simple and […]

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March 26, 2010

What Message Are You Trying to Convey?

What is important to realize about this game is that you don’t have to be an artist to participate. The “I can’t draw” excuse does […]

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March 26, 2010

The Art of Activating Slacktivism

Today’s guest post comes to us from Dan Morrison, Founder and CEO of Citizen Effect who is driven by the idea that anyone can make a […]

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March 23, 2010

Scrolling and AttentionScrolling and Attention

Summary: Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of their […]

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March 15, 2010

Blasting the Myth of the Fold

by Milissa Tarquini on 2007/07/24 | [59 Comments] The Above-the-Fold Myth We are all well aware that web design is not an easy task. There are many […]

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March 15, 2010

ClickTale Scrolling Research Report V2.0 – Part 2: Visitor Attention and Web Page Exposure

In part 1 of our ClickTale Scrolling Report, we learned that visitors scroll in a relative way – relative position inside the page, not based […]

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March 11, 2010

Closeness of Actions and Objects in GUI Design (Jakob Nielsen’s Alertbox)

Closeness of Actions and Objects in GUI Design (Jakob Nielsen’s Alertbox). Closeness of Actions and Objects in GUI Design Summary: Users overlook features if the […]

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March 11, 2010

LukeW | “Mad Libs” Style Form Increases Conversion 25-40%

A while ago, I came across a unique registration form built by Jeremy Keith for his audio sharing site, Huffduffer. Though it asked people the […]

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