Show Numbers as Numerals When Writing for Online Readers
We’ve known the basic guidelines for writing for the Web since our earliest studies in 1997. A key finding is that most website users don’t […]
07NTC e-newsletter resources
NEWSLETTERS WE LOVE Sierra Club RAW Grist Daily Candy Baby Center Flavor Pill Zipcar GREAT RESOURCES Convio Benchmark Study (FREE – EXCELLENT) M&R Study (FREE) […]
Viewing and Typing Hindi on Windows
कश्मीरी | कोंकणी | नेपाली | मराठी | संस्कृत | हिन्दी Win* Websites If you are on Win*, the best way to do a browser […]
10 Guidelines for Getting More Out of Users’ Verbal Comments
When Observing Users Is Not Enough: 10 Guidelines for Getting More Out of Users’ Verbal Comments By Isabelle Peyrichoux Published: April 9, 2007 “Observing a […]
The case against breadcrumbs is crumbling.
Breadcrumbs show people their current location relative to higher-level concepts, helping them understand where they are in relation to the rest of the site. Breadcrumbs […]
Content Strategy: The Philosophy of Data
by Rachel Lovinger on 2007/03/26 So, when we’re done philosophizing (for now) and we’ve figured out who’s going to be responsible for the content, how […]
MobileActive Strategy Guides
Mobile phones have become a powerful emerging tool for participation in civil society. The MobileActive series of Strategy Guides examines the effectiveness of nonprofits using […]
DESIGNING FOR “MATURE” USERS
LOTS OF GRAYING USERS According to a study by the Annenberg School at USC, American Internet users include… – 75% of adults aged 56-65 – […]
10 Ways to Increase Email Response Rates
Janet Roberts has been around email marketing for longer than most. I’m pleased to have her back as a contributing columnist. -Larry Chase 1. List […]
10 Landing Page Optimization Tactics
If you run PPC campaigns, landing pages are critical to your success. If you run email marketing campaigns, landing pages are critical. In fact, landing […]