Author: Ste Drayton

THE WISDOM OF CROWDS There are certain studies that should be replicated. Not because the findings are controversial. Rather, because the findings are so uncontroversial […]

Of all the things that make the Web different from print, linking is the most important. Are we tool-making animals or are we animals made […]

Chris Goodall Myth 1: solar power is too expensive to be of much use In reality, today’s bulky and expensive solar panels capture only 10% […]

By Paul Boag A good starting point for planning the future of your website is to analyze what you already have. To some extent we […]

Like everyone, I have been reading the graphs and looking at the numbers that measure the convulsions in the global financial markets. And as I […]

The time you spend online does matter. According to Technorati’s State of the Blogosphere 2008 report, almost 50% of bloggers dedicate from five to ten […]

The other day I was sitting in the company of leaders in one industrial category. (I won’t say which because it’s beside the point I […]

Representing a company or organization on the Internet is one of a website’s most important jobs. Effectively explaining the company’s purpose and what it stands […]

The wisdom of crowds comes not from the consensus decision of the group, but from the aggregation of the ideas/thoughts/decisions of each individual in the […]

The Web is the land of the skeptic, the cynic, the impatient, time-starved, information-overloaded consumer who is on a mission. The mission is to solve […]